Practical Listening is an outcome-focussed method for listening that holds the end user of the content at its centre. In the previous article, I spoke about the shortcomings of Active Listening (focussed on speaker only, rather than the broader context and useful outcomes). Practical Listening is all about getting the most out of the information you receive, for the people it matters to. There are three steps to Practical Listening: Intention, Attention and Retention. Let's s